One of my favorite authors and one of the nicest people I've met in this business, Jo Linsdell, is stopping by on her virtual book tour. She's an expert in book marketing as well as an extremely talented author. Please welcome Jo Linsdell!
Welcome, Jo! Can you tell us about your latest book?
How to be Twittertastic is a writers and authors guide to the social media site Twitter. It covers a bit of everything from how to set up your account and personalise your profile to third party apps and getting the most leverage out of your tweets. It's also packed full of useful resources to help you make the most out of time and marketing efforts.
How long had the idea of your book been developing before you began to write the book?
I got the idea for the Writers and Authors Guide to Social Media series a while ago but as I was working on illustrating some children's picture books for clients and was also busy publishing a children's picture story book of my own (The Box) and so I didn't have time to develop the idea right away.
A couple of months ago I decided that Twitter would be the topic of the first book in the series as it's the site I use that gains the best results. As soon as I had some free time I started brainstorming and plotting out a rough table of contents. It didn't take me long to know what I wanted to write.
What inspired you to write this particular book?
I'm a real social media junky and often get asked by other authors for tips on how to market their books online and build their author brand. When you have a passion that also happens to be in high demand it makes it easy to get inspired.
This whole series is designed around the idea of making social media easy for authors to understand and to supply them with information and tips to help them get the most out of their time and efforts.
Social media is used by billions of people worldwide on a daily basis. Our audience is online and can be reached free of charge without us even having to leave our homes. Authors need to be taking advantage of this opportunity to connect with their readers and build their fan base. A lot of authors aren't using it because they don't know where to start. Others are using it but not making the most of it. I hope this series will help them build their online presence and give them some ideas for what and how to post.
How long did it take you to write your book?
A couple of weeks. The book is a quick read. I didn't want to keep repeating the same things over and over (I've seen others do that to bulk out a book and found it very annoying) and to be honest, there is only so much you can write about Twitter. The site is designed around the idea of clutter free, to the point, content. I wanted the book to be the same.
Did you do any research for the book? If so, how did you do it? (searching Internet, magazines, other books, etc.)
I researched online using Twitter search to find examples to use in the book, and Google to find statistics, etc... As social media is one of my hobbies as well as a tool I use daily for marketing, I was already quite up to date on most of the details. I've also done several webinars on the topic and so already had a lot of notes to work from.
Who designed the cover?
I designed and made it myself using Adobe Illustrator.
Where is the book available to purchase?
How to be Twittertastic is currently available in kindle format on all Amazon sites and will be out in print later this month.
What genres do you write?
My main genres are children's picture books and non-fiction marketing guides for authors. I've also written poetry and have several novels of various types that I'm working on. I don't like to limit myself and love experimenting with new projects to see where they take me.
Do you have a saying or motto for your life/or as a writer?
Yes. "Don't just dream it, do it." I apply it to every aspect of my life and my writing.
Where can people find out more about you and your work?
At my website www.JoLinsdell.com
What was your first job?
My first job was working as a Saturday girl in a small hairdressers when I was about 13. I had to wash clients hair, sweep the floors, tidy the stock room, and get everyone coffee. I didn't stay there very long but I learnt a lot whilst I was there and will always remember it as my first job.
What's your favourite colour?
My favourite colour has always been blue. I love every shade of blue, from the pale pastels to deep navy. It's calm and peaceful but can also be full of energy.
What's the scariest thing you've ever done?
Probably when I left England to go to Rome back in 2001. Two weeks prior I'd opened an atlas, closed my eyes, and pointed at the map. It was on Italy. The next day I quit my job and booked my one way flight ticket to Rome. I'd only planned on staying for 3 days initially but I'm still here and with no plans on leaving anytime soon (that however is another story). I remember when I was on the plan having an overwhelming feeling of "am I brave or just plain stupid". I was completely on my own, didn't know of word of Italian, and had no real plan of action for when I arrived. All I had was my backpack. It was both the best and scariest thing I think I've ever done.
What do you like to read?
I have quite varied tastes and will read most genres. My favourites are crime and mysteries, easy read chick-lit, and non-fiction books about marketing (I'm always on the look out for new inspiration ;)).
What was the first book to have a big impact on you?
The Diary of Anne Frank. I read it in school, and several times since. She was such an inspiring person and the book is so powerful. It really gets under your skin.
About the book...
Are you ready to be Twittertastic?
Twitter is the most immediate of all social media and allows you to connect with readers and others from the literary industry from all over the world. The fastest growing network with a 44% growth from 2012-2013 Twitter now boosts 255 million monthly active users.
How to be Twittertastic teaches you what Twitter is and how to use it to build your author brand, connect with readers, and sell more books.
Learn strategies and tips that will help you leverage your Twitter presence and get the most out of your tweets.
- How to set up your profile and personalise it
- Creating your network
- Ideas for making the most out of the new features
- Tweets- Types of content you can share
- Retweets, hashtags, and other Twitter terminology made simple
- Twitter etiquette- Dos and Don'ts of the Twitterverse
- Time savers
How to be Twittertastic is the first book in the Writers and Authors Guide to Social Media series.
Product Details: Kindle
File Size: 2191 KB
Print Length: 94 pages
Simultaneous Device Usage: Unlimited
Sold by: Amazon Digital Services, Inc.
More about Jo…
Jo Linsdell is a best selling author and illustrator and internationally recognized marketing expert. She is also the founder and organizer of the annual online event "Promo Day" (www.PromoDay.info) and the Writers and Authors blog (http://WritersAndAuthors.blogspot.com). To find out more about Jo and her projects visit her website www.JoLinsdell.com.
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